Tips For Choosing The Perfect Web Design Company

“Do Your Homework” – I bet this is not the first time you have heard this phrase. This is one of the most valuable advice any business guru can offer you. Never take a vital decision without researching, analyzing, and cross checking, i.e. Doing Your Homework / Doing Groundwork for Success. For example: choosing a web development company to design your website. It’s too important a task to risk a hasty decision. Don’t forget you are planning a website that’ll represent you or your company on the internet. The task needs a company you trust. This article will help you find a web design company to whom you can safely entrust this task, while you attend to other pressing business matters.

Portfolio and Organizational Culture

What better way to analyze a firm than to scrutinize their prior projects. Experience is not all it’s made out to be, so don’t go by numbers. Even if they come short on the numbers game, don’t ignore them. Review all their projects and client testimonials; they may have the exact necessary skills that you need for your project.

Once done with their portfolio, check out their employees. Talk with them and ask tough and direct questions such as: How good are you at what you do? How do you update yourself with the latest trends? Do you have certificates to show your industry expertise?

Responsiveness and Affability

Responsiveness – an often overlooked quality in a web design company. How quickly they respond to your inquiry reveals a lot about the company and their work ethics. Keep in mind, it’s not necessary they should respond with detailed answers to the mail or message. Sometimes, a simple acknowledgment would suffice to show the company has applied its mind to the message you have sent, and that you’ll receive a detailed response at the earliest.

Affability – It’s not skill alone that determines the worth of a company. How a firm treats and interacts with its clients show how much they value your business. Don’t trust a company which blindly gives you what you want without ever trying to find ‘what you need’. A good web design company will spend time with you, try to connect with you on a personal level, dig deep to find what you actually need, and constantly ask you the right questions.

Repeat Business

A true mark of a successful web design company is the number of repeat clients they have. Don’t forget to ask this question to the web design company. A high percentage of repeat clients show the company in good light. It proves that the firm’s aim is not just to bag your project, but to deliver satisfactory results so that you become their long term customer.

Price

Price is always a factor to consider; more so if you are just starting your business. It’s wise not to reveal your budget for the project at the start. First, ask what it’ll cost you for the whole project. What other companies are quoting for the same workload? How much would each module of the site cost? Will the total cost also include after launch edits and maintenance? Etc.

Of course, there’ll be other companies ready to offer their services at haft the price. Be wary of such firms, cheap price is no substitute for skilled staff and quality service. Price should be your least important factors while selecting a web design company.

Why Outsourcing Your Website Development Project Is a Good Idea

People who operate small businesses are often faced with a difficult problem. They may only have a limited number of employees that must complete all of the day to day operations that keep a company in business. As all companies become more dependent on technology in general and information technology specifically, the decision of whether to outsource or not is becoming more difficult to make. Here are some facts that may make it easier for you to make that decision for your company.

The advantages of outsourcing website development

There are many advantages to outsourcing website development. The same advantages also pertain to website maintenance as well. The first advantage is cost. Although it may seem expensive to hire an outsourcer to perform these tasks for you, the fact is that in the long run it may end up saving you quite a bit of money. Unless your company is one that is operating in the information technology sector it may have little need to have an IT expert on staff. The cost of having an IT expert on staff full time may be very prohibitive to some companies especially those that have a very tight bottom line.

Another advantage is that you will save a lot of time by outsourcing your website development and maintenance needs. Instead of dealing with companies that offer mass produced templates and poor quality websites or spending the time and energy needed to build a custom website yourself you may find that handing the project to a qualified and trustworthy company can save you quite a bit of time indeed. Experts have proven that by concentrating on the core tasks that a company needs to concern themselves with and outsourcing the remaining work a company can end up being much more profitable in the long run.

You can be sure that the site will be functional and easy to locate. A professional website developer has had experience working with different technologies and can mesh them together into a site that functions the way it is supposed to. A website that is not fully functional can end up driving customers away which leads to lost revenues.

The disadvantages of outsourcing website development

There are few disadvantages of outsourcing your website development and maintenance. Perhaps the biggest one is that you may be placing your trust in a company which does not understand what the goal of your business may be. This may be especially true of charitable organizations or foundations that may have specific goals or mandates.

If you do get an unsuitable website design you may find that a certain amount of time will be necessary in order to bring the project back to a state that you feel comfortable with. However, even though this will take some time, it will usually take much less time than it would be if you were building a site on your own.

In the end, there are many more advantages to working with a professional website design company rather than building a site yourself. If you look at a web development company’s portfolio and choose one that has the style and skills you are looking for you can outsource your site development and still end up with a great site in the end.

How to Find a Decent Web Designer

The first strategy you can employ is time-tested. Ask someone for a referral. Most of our clients come through referrals and word of mouth is usually the best strategy when picking a web designer because it’s usually what we do with all other services or trades… we ask our friends. You need a carpenter, painter, plumber… the first thing we usually do is ask around to see if our friends and family knows anyone and it usually works out fine. (Assuming of course that your friends LIKE their web designers!)

The second strategy is to look at sites that you like, whether its in your local town or industry, or simply some site that you happened to stumble upon. Most times web development companies have a referral link on the bottom of their client’s sites, so you can check them out and see if the rest of their work is cool. But before you contact them, drop a note to the site’s owner. Make sure they had a good experience before you get yourself into a proposal process. Most small business website owners will be happy to take a minute to tell you whether their designer gets a thumbs up or thumbs down. This is probably the second most likely reason we get contacted… someone saw a site we did and then they asked the site owner if things went well, then they contact us directly.

The third strategy could seem a little scary because it involves reaching out to strangers either through a web search, an advertisement or some random link you saw somewhere. This is the web equivalent of a cold call and there are some things you can take into consideration.

When you’re talking with them, do they seem to throw a lot of technical terms at you, like a car mechanic who throws out a lot of incomprehensible mumbo jumbo but doesn’t bother trying to explain it in regular terms? Do they suggest building a site that you can control over or do you get the feeling that they really want to do all the updates themselves? Last but not least, do they have enough experience? You should be able to see at least 15-20 projects they’ve done. You don’t have to like them all, but they should clearly show a variety of styles and content types, because this will tell you that they’ve worked with lots of different types of clients.